At Cosmo Edge, we don’t believe in guesswork — we believe in strategy that delivers.
Our digital strategies are insight-led, ROI-focused, and designed to align every digital touchpoint with your business goals.
From market positioning and audience targeting to paid media, content, eCommerce, and CRM — we craft integrated strategies that drive awareness, acquisition, retention, and long-term value.
Whether you’re launching a new brand, entering a new market, or scaling performance, we help you make smarter digital decisions with confidence and clarity.
Strategy Rooted in Insight
We combine data, research, and digital best practices to build strategies that solve real business challenges.
Full-Funnel Focus
From awareness to conversion and loyalty, we map and optimise the complete customer journey across all digital channels.
Custom-Built for Your Business
No templates. Every strategy is tailored to your brand, goals, audience, and category dynamics.
Omnichannel Integration
We connect paid media, SEO, CRM, content, social, and web platforms into a single, results-driven roadmap.
Actionable, Measurable, Scalable
We don’t stop at planning. We ensure your strategy is execution-ready with clear KPIs, platform recommendations, and measurement plans.
We deep-dive into your brand, market, competitors, data, and customer personas to understand your digital landscape.
We define and segment your audiences, then map them to the right channels, messages, and digital moments.
Optimised paid search, display, social, video, and programmatic strategies — aligned to your KPIs and media budget.
We develop a core content strategy, messaging hierarchy, and creative pillars that connect with your audience and inspire action.
Lifecycle email, automation, and loyalty strategies designed to turn first-time buyers into repeat customers.
Recommendations to optimise your website, conversion paths, mobile UX, and personalisation capabilities.
Clear success metrics, dashboards, attribution frameworks, looker studio and GA4 integrations to track what matters.
Full Funnel Digital Strategy Development
Go-to-Market Strategy (Launch & Expansion)
Audience Targeting & Persona Mapping
Paid Media Planning & Budget Allocation
Content & Messaging Frameworks
Channel Mix Strategy (Search, Social, Display, Email, Video)
CRM Strategy & Retention Planning
eCommerce & UX Optimisation Strategy
GA4, Looker Studio, Data & Performance Measurement Planning
Partner with Cosmo Edge to build a digital strategy that drives real business growth.
